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Defense Rhetoric at Odds With Business Reality 

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by Sandra I. Erwin 

Senior military and civilian defense officials who manage large Pentagon programs have said frequently in recent years that they want to work "more closely" with the private sector.

The notion is epitomized in the phrase "civil-military" integration, which is cited often by the Pentagon's top acquisition official, Jacques S. Gansler, who also has stressed the need to attract "high-tech small businesses" to the defense contracting arena.

In the real world, however, when defense officials "deal with industry," they in fact are talking about a handful of companies-the large aerospace and defense contractors that have nationwide and global presence, as well as robust representation in Washington, D.C.

So what happens to the medium-sized and small firms? How do they get access to the decision makers in defense programs? The answers are not clear-cut, but they point to a situation where the reality hardly lives up to the rhetoric.

During a recent Air Force-sponsored symposium in Dayton, Ohio, one industry executive articulated what appears to be a growing frustration within the community of small defense contractors: "When the Air Force [generals] say they want to work with industry, they are only talking about Lockheed, Boeing, Honeywell [and a few others]," he said.

He added that the Air Force principal deputy assistant secretary for acquisition and management, Darleen A. Druyun, is reported to have told industry executives during a private meeting that the Air Force "does not have the resources to deal with a lot of companies," so the service would prefer to only work with two or three large firms and have them manage the smaller companies.

In response to written questions from National Defense, Druyun said that her comment had been "taken out of context."

She explained that "there is no single 'cook-book' approach" for how the Air Force works with industry. During the past decade, she noted, the size of the service acquisition workforce has declined by 50 percent, so "the acquisition community is employing a variety of strategies to smartly execute its programs."

One of those strategies is the so-called total system performance responsibility (TSPR), whereby a prime contractor is responsible for managing subcontractor competitions. "TSPR is not a strategy suitable to every acquisition," she added. "TSPR is not a new concept in the Air Force and has been used successfully for many years."

TSPR happens to be particularly controversial in the Dayton area, said an industry source. A widespread perception among small business executives and government lab engineers is that TSPR is only "a good deal" for large primes, which gain control and visibility. In the end, the source said, "TSPR only hurts the Air Force" by diminishing the role of government scientists and engineers, as well as the role of innovative small firms.

Several industry officials at the conference inquired how their companies can get involved in high-level planning sessions called "advanced technology councils."

Those sessions are quarterly meetings of senior officials from the Aeronautical Systems Center (ASC), from the Air Force Research Laboratory and from the Air Force major commands, which represent the "war-fighting customers" of the various programs. The ASC and the research lab collectively manage more than $12 billion a year worth of programs.

Those council meetings currently are closed to industry, but that could change, according to the commander of the Air Force Research Laboratory, Brig. Gen. Paul D. Nielsen. "We know their [industry] work has to be represented in the councils," Nielsen said in an interview. "We are not sure exactly how to do that yet."

He also recognized that the Air Force has to maintain a balance between working with large and small companies. "One of our big goals is to reach out to everyone. We work with Boeing, Lockheed and Northrop," said Nielsen. "But we also work with start-ups around the country."

But it is clear that, when it comes to having "access" to the senior military leadership, there is a large gap between the haves and have-nots, said Don Huber, president of the Dayton-based chapter of the National Defense Industrial Association, which represents both large and small companies.

"I think there is a big division between the large and small companies," said Huber. He believes the military services "would like to see a more balanced relationship, where the large companies are not calling all the shots."

A more "diversified" pool of contractors, said Huber, would benefit the Defense Department because, if the Pentagon is working mostly with large companies, "they are only getting the large companies' perspective." The military services, he stressed, "need to deal with a broader range of people in order to get a more balanced view of industry."

It goes without saying that industry needs access to the thinking of senior officers in order to plan their business strategies. In Dayton, specifically, companies that do business with the ASC must have a long-term local presence, said Huber. Only large firms can afford to keep local representatives over extended periods, in order to establish continuity, he said, as well as a "more comfortable relationship" with the Air Force.

Defense Department officials "talk about getting more industry participation," said Huber. "But there is a sector of the defense industry that cannot get access to the Defense Department thinking or establish first-hand contact with the leadership."

Small business executives, meanwhile, offered mixed reviews.

One way for small companies to gain access is to hire military retirees, said Tom Harruff, an executive with Universal Technology Corporation, a consulting services firm with offices in Dayton, Albuquerque and Colorado Springs.

"Access [to information on defense business] could be better," said Jack W. Majewski, director of Macaulay Brown Inc., a Dayton-based contractor that employs 250 workers. Even if the Air Force opened the technology council meetings to industry, he said, only the large firms could afford to participate because "it would take several years [of marketing investment] before you saw any business come out."

And even though the Pentagon makes an effort to provide databases of program and scientific data, the bottom line is that, in the long term, small firms are at a disadvantage, said Tom McConnell, an executive with Frontier Technology Inc., an engineering firm in Goleta, Calif. That is because they don't have the capital needed to market themselves and to enter costly competitions.

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